Service Design
Service design is an approach in my human centred practice which enables me to design user experiences that are consistent across every touch point. These touch points are not always digital they can be physical environments, interactions with people and printed collateral. Some of the methods and tools I use include:
Conducting qualitative user research (interviews, mystery shops, observations)
Mapping touch points and ecosystems
User journeys
User flows
User segment analysis, personas, relationship and interaction maps
Service design blueprints
Creating prototypes
